Prestolite Performance Announces Support for Project 1320
April 09 , 2010 - For Immediate Release


The Quarter Mile Entertainment Foundation (QMEF), producers of the PROJECT 1320 documentary films series about the birth and growth of drag racing, is pleased to announce Prestolite Performance has become the latest performance aftermarket company to provide financial support for the documentary series.

Prestolite Performance has been highly interested in the PROJECT 1320 undertaking from the inception. The announcement the company’s participation as a sponsor brings two of the industry’s foundation and iconic brand names, Mr. Gasket and Mallory, supporting the undertaking.

“This announcement, for obvious reasons, means a great deal to me,” said Traci Hrudka, Chairman of the Foundation. “The generous support of Prestolite Performance, and the use of the Mr. Gasket and Mallory names to headline that support, means a great deal to the Foundation and the project.

“Since the company is so tied to my father, Tom, and my Uncle Joe, this means so much to me, personally. The Mr. Gasket and Mallory names have been such a great part of the drag racing scene over so many years, and a part of the successes of so many of the legends of the sport.”

Bob Bruegging, President of Prestolite Performance, observed, “I have been fascinated by the fact that combined the Mallory and Mr. Gasket brands have been providing performance products for 130 years! From Pomona to Indianapolis – and every other drag strip in this country – and a few outside this country – these companies and their employees have been part of the proud tradition which is ‘SPEED.’

“At one of the first drag races I attended after joining the Mr. Gasket Company back in 1993 I was given a piston from Eddie Hill when he broke the 5 second mark – and ran a 4.77 at Pomona! Still got that piston autographed by Eddie in my office! And, I still have a photo of Traci introducing me to John Force at Indianapolis that same year – at least I think that’s us – we look a little younger!”

Ms. Hrudka added, “It will be through the support of companies like Prestolite Performance and its’ Mr. Gasket and Mallory brands, which will assure that the history of the sport and the performance aftermarket it helped build, will be preserved, using the first-person narratives of those who helped make both what they are today.”
“We knew from the first time Traci told us about the program that we were ‘all in,’” said Bruegging. “Drag Racing and its participants have given much to us – we are humbled to give something back.”

The Quarter Mile Entertainment Foundation is a 501(c)(3)public, not-for-profit educational charity foundation, which is producing PROJECT 1320, a documentary film series about the history of drag racing and the parallel growth of the performance automotive aftermarket.


Download Press Release
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